Drawing inspiration from the enchanting symbolism of the universe, Dalia El Ali breathes new life into her label Dee by Dalia through a transcendent collection Sirius. Illustrating the hidden secrets of the stars amongst incendiary messages of female empowerment where interstellar digital graphics become entangled with bold embroidery.
In her highly anticipated London Fashion Week debut, Dee by Dalia illuminates the runway in fiery offerings of cosmic symbolism intertwined with visual references to the strength of women. ‘May we all shine and rise together’, strongly states Dalia when talking about her collection.
Embodying rich hues of purple, pink and blue, which are interwoven with eccentric metallics, the collection draws an air of striking confidence juxtaposed against luminous femininity and sophistication.
Dalia explored the dynamism of women through powerful structures with an emphasis on bold shoulder detailing, which visually ties with 80s era. The variation of the silhouettes brings with it a celebration of the uniqueness of the female physique.
Dee by Dalia is a brainchild of Dalia that she brought to life after the completion of her illustration studies at the London College of Fashion back in 2003. From a humble Lebanese-Palestinian origins and an upbringing in the UAE, Dalia has now cultivated a prominent following for her ready-to-wear brand to send her message across. Incorporating her signature style into each collection, Dalia illustrates the flirtatious personality with a visage of ruffles, bandages and cut-out silhouettes. Pioneering bespoke graphics for the first time in her capsule collection for Autumn/Winter ’18, Sirius illustrates her creative flair for innovative textile printing and design.
Commenting on the selection of Dee by Dalia, Jazia Al Dhanhani, DDFC CEO said:
‘Dalia has come a long way building and establishing her brand in the region, and being awarded with this opportunity is a natural consequence of her energy and commitment’.
What did you think of the collection?
Text: Irina Gorskaia
Images: Rob Case
Dee by Dalia was created by Dalia El Ali who is from Lebanese -Palestinian origins, Dalia El Ali grew up in the United Arab Emirates. The designer always had a passion for fashion and decided to follow her dream and study Fashion Design in London College of Fashion in 2013.